Effective Education, Outreach, and Enrollment Approaches for Populations Newly Eligible for Health Coverage

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The Blue Cross Blue Shield of Massachusetts Foundation has released the fifth and final in its Health Reform Toolkit Series. This toolkit is part of a series designed to share examples, templates, experiences, and lessons learned from Massachusetts’ implementation of health reform to help states plan, build, and implement elements of the Affordable Care Act. The toolkit includes a written narrative “guide” as well as a variety of primary source documents: specific examples of organizational structures, job descriptions, requests for proposals and quotations, and other work products from Massachusetts’ health reform implementation experience.